General Motors Latin America, Africa & Middle East (GM LAAM) region set a new first-quarter sales record in 2007, selling more than 269,000 vehicles, up approximately 39,000 units over the same period last year. Plus, GM's quarterly market share in the region increased 0.2 percent to 16.3 percent.
Ten markets in the GM LAAM region posted Q1 sales volume gains year-over-year, with all-time quarterly records set by
Maureen Kempston Darkes, president of GM LAAM said, "LAAM's Q1 results illustrate that we are serious about growth – LAAM sales now account for almost 12 percent of GM's global sales."
Kempston Darkes added, "We are continuing to focus on aggressive product launches, which are the drivers of our growth. In Q1 2007, we launched the Chevrolet Captiva across the region, GMC Acadia in the Middle East and the Cadillac BLS and SRX in
LAAM also set a new monthly sales record of 102,258 vehicles in March 2007, up approximately 18,500 over last March.
GM LAAM is one of GM's four regional business units. It employs approximately 33,000 people throughout the region. GM LAAM markets vehicles under the Buick, Cadillac, Chevrolet, GMC, Hummer, Isuzu, Opel, Saab and Suzuki brands.
