When it comes to cordless drill/drivers, Craftsman Professional is tops in class according to a new customer satisfaction study from J.D. Power and Associates. Craftsman Professional was ranked highest in satisfying customers with cordless drills/drivers in the new study.
"Craftsman Professional is honored to be recognized by J.D. Power and Associates," said Guenther Trieb, senior vice president and president, Brands, for Sears Holdings. "We take the feedback of customers very seriously, and we're pleased that those customers rated our drill/drivers as the greatest in their category. Customers rely on Craftsman for performance, innovation and quality, and these study results show we're delivering on those expectations."
The J.D. Power and Associates study ranked customer satisfaction with cordless drill drivers in six areas: drill performance (including drilling and driving power, performance under heavy use and maneuverability in tight spaces); ease of use (including balance, weight and grip size and feel); battery performance; price; versatility of the battery platform in supporting other power tools; and warranty. Craftsman Professional received a score of 806 out of a possible 1,000 and was the top-ranked cordless drill/driver brand for drill performance, battery performance, ease of use, versatility of the battery system and warranty.
According to J.D. Power and Associates, one-third of cordless drill buyers say that their drill/driver is the first power tool they've ever purchased, so a strong first impression is critical.
