Chrysler reports a 6% increase in U.S. vehicle sales

RP news wires
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Chrysler Group LLC on November 3 reported a 6 percent increase in total U.S. sales compared with September 2009. Chrysler and Dodge brands reported month-over-month increases.

Chrysler Group reported total U.S. sales for October of 65,803 units, an increase of 6 percent compared with September and a decrease of 30 percent compared with the same time period in 2008. The company finished the month with 159,428 units in inventory, representing a 68-day supply. Inventory is down 60 percent vs. October 2008 when it totaled 395,996 units. Overall industry figures for October are projected to come in at an estimated 10.4 million SAAR.

“The industry showed signs of improvement this month with increasing sales, which is a trend we expect to continue for the remainder of the year,” said Fred Diaz, president and chief executive officer for Ram Brand and lead executive for the sales organization, Chrysler Group LLC. “Chrysler Group expects to get its fair share of the increases as November and December traditionally are two of the best months for SUV sales.”

October Brand U.S. Sales Highlights

  • Dodge Car Brand sales (26,265 units) increased 24 percent compared with September 2009
    • Six out of nine Dodge Car Brand vehicles posted sales increases compared with the previous month: Dodge Avenger, up 48 percent; Dodge Challenger, up 35 percent; Dodge Viper, up 47 percent; Dodge Journey, up 23 percent, Dodge Nitro up 26 percent and Dodge Grand Caravan, up 119 percent
    • Dodge Avenger and Dodge Grand Caravan post year-over-year sales increases of 13 percent and 8 percent, respectively
  • Chrysler Brand vehicles post a 42 percent increase (12,815 units) compared with September 2009
    • Chrysler Sebring sales (2,219 units) increased 75 percent vs. September 2009
    • Chrysler Sebring Convertible sales increased 77 percent vs. the previous month
  • Ram Truck Brand saw Dodge Dakota sales increase 29 percent versus September
    • Production of the all-new 2010 Ram Heavy Duty pickup has begun, and trucks will start arriving in U.S. dealerships just in time for the holidays
  • Three Jeep Brand vehicles saw retail sales increases in October compared with September 2009. The three vehicles are: Jeep Compass, Jeep Patriot and Jeep Commander
  • Mopar U.S. net sales were down 6 percent compared with September 2009, reflecting challenging market conditions
    • In October, Mopar announced hundreds of new products, including: live mobile TV with up to 20 channels and, for racing and off-road enthusiasts, new crate engines, long blocks and aluminum HEMI engine blocks (December availability)
    • The brand also announced the opening of the Mopar eStore later this month at www.mopar.com, where consumers will have the opportunity to conveniently order parts and accessories online and have them delivered directly to their doorstep by the nearest dealer

Chrysler Group LLC U.S. Sales Summary Thru October 2009
        Month Sales Vol %       Sales CYTD Vol %
Model Curr Yr Pr Yr Change Curr Yr Pr Yr Change
Sebring

2,548

3,772

-32%

19,979

65,200

-69%

300

2,914

3,415

-15%

32,236

55,222

-42%

Crossfire

0

253

-100%

499

1,819

-73%

PT Cruiser

135

3,145

-96%

16,895

45,490

-63%

Aspen

54

1,045

-95%

5,906

18,726

-68%

Pacifica

0

606

-100%

1,955

6,227

-69%

Town & Country

7,164

7,667

-7%

68,879

102,954

-33%

CHRYSLER BRAND

12,815

19,903

-36%

146,349

295,638

-50%

Compass

327

855

-62%

10,352

23,244

-55%

Patriot

1,148

3,252

-65%

26,744

50,596

-47%

Wrangler

5,305

6,292

-16%

70,350

71,427

-2%

Liberty

2,725

3,918

-30%

35,378

58,211

-39%

Grand Cherokee

3,256

5,638

-42%

43,146

62,971

-31%

Commander

739

1,405

-47%

9,582

24,059

-60%

JEEP BRAND

13,500

21,360

-37%

195,552

290,508

-33%

Caliber

583

4,438

-87%

30,397

78,507

-61%

Avenger

4,221

3,723

13%

31,552

57,551

-45%

Charger

4,864

6,255

-22%

50,974

86,475

-41%

Challenger

2,398

3,014

-20%

21,276

11,457

86%

Viper

28

87

-68%

395

959

-59%

Magnum

0

56

-100%

113

6,833

-98%

Journey

3,678

4,380

-16%

41,520

40,007

4%

Caravan

9,020

8,369

8%

73,932

110,767

-33%

Nitro

1,426

2,457

-42%

15,071

32,528

-54%

Durango

47

984

-95%

3,463

18,323

-81%

DODGE BRAND

26,265

33,763

-22%

268,693

443,407

-39%

Dakota

515

957

-46%

9,409

22,583

-58%

Ram P/U

12,262

17,626

-30%

155,467

213,684

-27%

Sprinter

446

921

-52%

5,849

12,229

-52%

RAM BRAND

13,223

19,504

-32%

170,725

248,496

-31%

     
TOTAL CHRYSLER GROUP LLC

65,803

94,530

-30%

781,319

1,278,049

-39%

     
          TOTAL CAR

17,556

25,014

-30%

187,423

365,115

-49%

          TOTAL TRUCK

48,247

69,516

-31%

593,896

912,934

-35%

Selling Days 28 27   257 257  
Global Sales Reporting & Analysis 
November 3, 2009

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RP news wires, "Chrysler reports a 6% increase in U.S. vehicle sales ". Reliable Plant Magazine. /